OUR SUSTAINABILITY
To us sustainability isn’t a hype word, it’s a mindset that goes into our product to ensure what we are making is SUSTAINABLE. Of course we use plant-based Acetate in the manufacturing of our cellulose frames and it would be irresponsible for our company use anything but green energy in all our offices and warehouse locations.
The real reason we pride ourselves on being an ethical and environmentally responsible company is because the quality of our frames have been produced with the intent of being able to continue having a lifecycle long after other frames would become landfill.
In fact, we're so confident in the longevity of our products that we’ll buy back your pre-loved AM Eyewear frame so it can be donated to someone who needs them and they can continue being used. We call it our Buy Back Program.
LEARN MORE ABOUT OUR BUY-BACK PROGRAM
OUR STORY
Some products are made; others are given life.
Founded in Australia during 2003, AM Eyewear established an artisan approach to crafting exceptional eyewear – upscale daily staples for the fashion-conscious. Over the last 18 years, AM has matured into a global lifestyle brand. Each set of frames forms as an extension of a person; a personality with soul, and a life well beyond a mere fashion item. Born out of a fanatical love of old school frames that were difficult to find in Australia, AM Eyewear has grown rapidly from a cheeky young upstart into a cult brand respected around the globe.
Drawing on our Australian Made namesake, AM’s mission to create beautiful and exceptional eyewear soon matured into a global wholesale company with leading optical and fashion stockists worldwide. Handcrafted in Italy and Japan, using a combination of Titanium plated with real Gold and Acetates from Japan and Italy, AM Eyewear sunglasses are fitted with co-branded nylon Carl Zeiss lenses and Gold ET AR back coating.
Designed by hand using traditional methods, each step in the manifestation of a frame uses processes passed on by master artisans, combined with the latest in eyewear technology, but only ever truly complete once they are worn. With so much effort going into the design and manufacture of every frame, we choose to dedicate every design to the person who has inspired it.
In an industry where multinational companies are all about the numbers sold, AM Eyewear’s ethos is to be a creator of eyewear and not a counter of eyewear.Funder: Kumar (Simon) Ponnusamy - Our ethos is simple; to design beautiful, unique and exceptional eyewear that makes a difference. From ideation to delivery, we create with respect.
See through the difference.
AM Eyewear
Be Kind To Others
OUR MISSION
To Create Beautiful And Exceptional Eyewear.
Building on our Australian Made namesake, AM quickly matured into global wholesale company for their leading optical and fashion stockists around the world. Handcrafted sunglasses using combination of premium materials, our frames are fitted with co-branded nylon Zeiss lenses coated with Gold ET AR back coating. The industry where multinational companies are numbers sold, AM Eyewear’s ethos is creator of sunglasses and optic eyewear and not counter of eyewear. See through the difference.
Some products are made; others are given life. Founded in Australia during 2003, AM Eyewear established an artisan approach to crafting exceptional eyewear – upscale daily staples for the fashion-conscious. Over the last 16 years, AM has matured into a global lifestyle brand. Each set of frames forms as an extension of a person; a personality with soul, and a life well beyond a mere fashion item. From ideation to delivery, we create with respect. Remaining a small-batch boutique eyewear brand, within an industry of multinational companies focused on numbers sold, we stay focused on the soul within our products.
We see through the difference and welcome you to join us.RESPECT TO THE EARTH AND OUR ENVIRONMENT
We exist to improve and celebrate the world around us, by intentionally weaving ourselves into our natural landscapes, urban spaces and vibrant cultures.
RESPECT FOR AUTHENTICITY
Conveyed in high-quality, hand-crafted and durable materials.
RESPECT FOR HISTORY
Upholding the artisanal approach to craft of eyewear, cultivated over thousands of years.
RESPECT FOR INDIVIDUALITY
By inspiring confidence and embracing uniqueness within our community for whom ordinary is not enough.
RESPECT TO OUR CUSTOMERS
Through transparency, reliability and trust. We stand independently to create with agility to be at the cutting edge of style.
SS22 PRESS
RELEASE
Kochi Collection
AM Eyewear has crafted a journey across time and continents in their Kochi Collection, evoking wondrous adventures through the vibrant cultures of a world that’s inspired season after season of iconic frames from the cult eyewear label.
Early in 2020, just months before the pandemic began restricting travel, AM Eyewear founder Simon Ponnusamy embarked on a pilgrimage through India. Immersing in the majesty of Cochin Carnival, alive with dazzling dancers in colourful costumes, and exploring the sprawling marketplaces abundant in rare gems and divine crystals, Simon was moved by every facet of the experience. A year and a half later, those memories have come to life in AM Eyewear’s new collection.
“Now more than ever, it’s important to remember and celebrate the majestic beauty of our world,” says Simon. “Precious gems and crystals have been used to enhance positivity and keep focus on the right things. AM Eyewear’s new collection is distinctly avant garde, designed to reinforce that same positive mindset in anyone who wears them,” he says.
“Our Kochi Collection is brimming with new colours, textures and facets reminiscent of those precious talismans. Our hope is that every frame can help someone find a new lens on current situations, and stay inspired to explore the beauty of the world,” says Simon.
Kochi Collection expands AM Eyewear’s beloved frames with a new range of angles, shapes and facets to suit every moment and memory. This stunning collection introduces a new range of colours, from opaque crystals to deep minerals, inspired by emerald, jade, amethyst, rose quartz, and sapphire hues, some with embellishments reminiscent of mineral marbling and gold flakes. Kochi also introduces a new range of coloured lenses to help shift perspectives.
Contact Us
Find your local stockist or any other enquires by using the form below.
{formbuilder:59975}SYDNEY SHOP
Shop 3, 191-193 William St
Darlinghurst NSW 2010 Australia
SYDNEY OFFICE
PO BOX 408
Darlinghurst NSW 1300 Australia
T +61 2 9357 4550
info@ameyewear.com
AMSTERDAM OFFICE
Tappersweg 14-40
2031 EV Haarlem, The Netherlands
T +31 23 3690061
info@ameyewear.com